$12/month
About 1,695 conversations a month, half of unused credits rolling over. Free plan, no card.
Engineering time
Model tokens, a vector store, hosting, and the engineering time to build retrieval, a widget, calendar OAuth, lead routing and an admin UI — then to keep them working.
Figures from Public model and infrastructure pricing, checked 2026-09-10.
Side by side
Feature by feature
Every cell is checkable. Rows where they win are marked as theirs.
| Feature | Build it yourselfChecked 2026-09-10 | |
|---|---|---|
| Cost and time | ||
| Cost | $12 a month · free plan, no card | Tokens, hosting, engineering time |
| Time to live | YesMinutes | PartlyA weekend for a demo; months for the rest |
| What you'd have to build | ||
| Retrieval with citations | YesAnswers from your pages, with the source shown | PartlyBuild and tune it |
| Calendar booking (OAuth, refresh) | YesGoogle & Microsoft calendars; Calendly by link | PartlyBuild and maintain it |
| Lead routing and alerts | YesSlack, Google Sheets, HubSpot, webhooks | PartlyBuild and maintain it |
| Tenant isolation and encryption | YesRow-level security, per-workspace encryption | PartlyBuild it |
| An admin UI for non-developers | YesThe dashboard | PartlyBuild it |
| Control | ||
| Full control of the stack | PartlyAPI, webhooks and MCP | YesEverything |
| Inference cost at very high volume | PartlyPriced per credit | YesCheaper at scale |
Straight answer
Which one should you choose?
If one of theirs is your situation, choose DIY — we’d rather lose the sign-up than the argument.
Choose DIY if
- Complete control, and no dependency on anybody else's roadmap.
- It can be shaped exactly to a workflow no product supports.
- At very large volume, running your own inference is genuinely cheaper.
Choose integrable.cloud if
- The unglamorous 80% is done: calendar OAuth that survives a revoked token, retrieval that cites its source, per-tenant encryption, a documented API.
- $12 a month against an engineer's week.
- Not a dead end: a full REST API and an MCP server if you want the control later.
Whatever you compare it with
When you shouldn't pick us at all
You need a full helpdesk
There's a handoff inbox for taking over chats, but no ticketing or SLA reporting. Intercom or Crisp fit a support team better.
You need certifications today
We aren't SOC 2 or HIPAA certified. If procurement requires either, we won't pass — better to know now.
You need voice
It answers in text on your website. There's no phone agent.
You want to design every path
The first version is drafted from your pages. If you want to author each branch in a visual editor, use a builder like Voiceflow.
You need logos to make the case
This is a new product without a customer wall yet. Everything else is checkable — the API reference, the pricing, the limits.
Before you switch
Still deciding?Ask the people who build it.Is building it yourself ever the better choice?
Yes: Complete control, and no dependency on anybody else's roadmap. If that's your situation, choose DIY.Are the prices comparable?
The honest version of this comparison is not about money. It's about whether the months after the demo are the best use of your engineering time.Where do the figures come from?
Public model and infrastructure pricing, checked on 2026-09-10. Prices change — check theirs before you decide.How do I try it on my own site?
Start on the free plan — no card. Paste your website address, review the assistant it drafts, and paste one line of HTML when you're happy.
More comparisons
How it stacks up against the rest
vs Intercom
Support organisations with a staffed inbox, running Fin on top of seats.
Seats + $0.99/resolution
vs Chatbase
Teams that want an agent trained on their content, sold up to enterprise.
About $32/month
vs Tidio
Small ecommerce and service businesses running live chat with an agent on top.
About $24/month
vs Crisp
Teams that want a flat-priced shared inbox with seats included.
About $45/month
vs Voiceflow
Teams building conversational agents as a design artefact, with a visual builder.
Price not published
vs Drift
B2B revenue teams doing conversational marketing and pipeline qualification.
Price not published